-Achievement sets company record for greatest number of OBIE wins in a single year-
The Greater Atlanta Home Builders Association Sales and Marketing Council presented Edward Andrews Homes with eight awards – six Gold and two Silver – at the 34th Annual OBIE Awards ceremony held on Nov. 8, setting a company personal record for the greatest number of OBIE wins since Edward Andrews’ inception in 2007. The OBIEs, which are the top awards given to members of Atlanta’s home building industry, recognize outstanding achievement in more than 100 home building, marketing, remodeling and personal achievement categories.
“This year has been a special one for Edward Andrews Homes, and our achievements at the 2014 OBIE Awards demonstrate the significant impact our company is having on Atlanta’s home building market,” said Edward Andrews CEO Paul Corley. “I couldn’t be more proud of what our team has accomplished, and knowing what we have in store for 2015, I’m already looking forward to next year’s OBIEs with anticipation.”
Edward Andrews Homes took home six Gold OBIEs in the following categories:
Single Family Builder – Detached Model
Madison Model at Lake Haven of Crabapple in North Fulton County – This spectacular model features a beautiful study as well as a living room that opens to expansive windows overlooking the outdoor living space beyond, equipped with an entertainment area and fire pit. Inside, there is a cozy kitchen and breakfast nook, full basement and a convenient master on main.
Orchid Model at Seven Hills in Paulding County – This five-bedroom, three-bath model makes the most of its 3,341 square feet – connecting the kitchen to the family room for relaxing together and offering a living room in the front of the home for the perfect entertaining space.
Best Interior Merchandising – Detached Model
Collier Model at Bridleton in South Forsyth County – Illustrating an elegant yet family-friendly atmosphere, this model marries comfort with high-end details. From the herringbone brick flooring and wood paneled ceiling in the study, to the coffered ceiling in the living room, to the expansive gourmet kitchen with walk-in pantry – virtually every element strikes a delicate balance between well-appointed and functional.
Best Logo
Edward Andrews Homes Corporate Logo – Featuring an interlocking “e” and “a” with an encasing circle, Edward Andrews’ new logo reaffirms that customers are at the center of the company’s home building experience, while offering a simple yet timeless elegance that resonates with customers. The logo served as a central element of Edward Andrews’ May 2014 rebranding effort, and it is prominently featured on all signage and marketing materials for the company.
Best Mobile Website – Builder/Developer
eahomes.com (Mobile Version) – Edward Andrews Homes’ online environment reflects the company’s redefined home building experience by walking visitors through every step of what they can expect, from start to finish – all the while providing inspiring imagery along with the expertise and guidance that enables clients to make confident choices for their home.
Best Amenity Package
Mabry Manor in East Cobb County – Edward Andrews shares its Gold OBIE Award for this category with Ashton Woods for Mabry Manor’s amenity package, which creates a sense of community by providing the perfect place for families to interact and entertain. The development includes two full-size lighted tennis courts, a spacious clubhouse and a pool with an adjacent fireplace, swings and grassy area, making neighborhood gatherings fun and convenient.
In addition to its Gold Awards, Edward Andrews Homes received two Silver OBIEs:
Best Model Home/Sales Office
Collier Model at Bridleton in South Forsyth County – The goal of the sales center within the Collier is to encourage active buyers to imagine the possibilities of building a home in Bridleton by providing them with design inspiration and innovative technology that will leave them inspired and informed to purchase and customize their new home.
Best Website – Builder/Developer
eahomes.com – Just as Edward Andrews Homes has transformed a typical custom home building process that is complicated, costly and unpredictable into a home building experience that is simplified and managed every step of the way, so too has its digital presence evolved. Eahomes.com immediately draws in visitors and inspires them to enrich their lifestyle through enticing imagery and emotional appeal, layered with useful and actionable information. For many potential buyers, the website serves as the first touch point with the Edward Andrews brand; however, the company’s digital presence remains extremely relevant throughout the design experience as various technologies are used to shape the structure and style of the home.
Edward Andrews’ Influence
“Edward Andrews’ strong showing at the 2014 OBIE Awards is a testament to the company’s growing influence in Atlanta’s building industry,” said Greater Atlanta HBA Executive Vice President David Ellis. “As evidenced by the array of categories it won, Edward Andrews impressed the OBIE judges from both a building and marketing perspective.”
Edward Andrews Homes currently offers homes in six communities across North Fulton, Cherokee, Cobb, Forsyth and Gwinnett counties, with several more community openings planned for 2015. For more information about Edward Andrews Homes communities, visit www.eahomes.com/communities. To learn about additional Edward Andrews awards and accolades, visit www.eahomes.com/category/kudos.
